3 Phases of a Change Strategy

With today’s highly competitive marketplace you would assume that every executive leading a major change within an organization would have a clear change strategy, but sadly enough many undergo multimillion dollar change efforts without a clear change strategy. No wonder so many change efforts fail to produce their expected Return on Investment (ROI). A business change strategy clarifies how you will make those changes happen. Building an effective change strategy will accelerate your change and reduce its cost. It will increase your effort’s efficiency, speed up your launch, remove unnecessary activities, and engage your people optimally.

Three Phases of a Change Strategy:

Phase I. Prepare For Change
• Define change management strategy
• Create change model
• Prepare team for change

Phase II. – Managing Change
• Develop change management plans
• Take action and implement plans

Phase III. – Reinforcing Change
• Collect and analyze feedback
• Diagnose gaps and manage resistance
• Implement corrective actions and celebrate successes